Breathe some life into your site with Bludelta
Social Media Optimisation
23 Marketing Channels for Selling Products Online
So you’ve decided that you want to sell products online. You’ve selected products, set up a website but are now at the stage where you are looking for marketing channels to promote your products. There are bucket loads of channels that you can use to market your products, whether they are affiliate products or even physical products.
Here’s a list of the most popular ones that are on the web. I suggest that you select a few that you fancy trying out and add them to your marketing plan. Assign a specific measurable goal on your plan too, for example, add 5 of your products to each channel. This will give you a clear idea whether the channel is suitable for promotion of a particular product. Once you find a channel that works for you – then you’ll need to scale up your efforts to make the best of it.
- Social media – Facebook and Twitter via news feeds
- Facebook – marketplace application
- Auction sites such as – ebay, plunderhere.com, bidville.com
- Pay per click advertising – such as adsense
- email marketing or newsletter
- ad in a printed trade industry publication
- local newspaper- in classifieds or via regular column
- blog posts
- ebook giveaway
- white paper
- local event sponsorship
- radio advert
- television advertisment
- online forums
- squidoo
- article marketing
- search engine optimisation
- free web seminars (advertise on Facebook)
- online directories such as hotfrog.co.uk
- relevant industry trade shows
- google products
- Amazon
- Craigslist
There are plenty of other sites and methods that you can use to sell your goods. Many of the ones listed here are free – remember start small and once you find something that works, then build it up. Which ones do you use?
Facebook Applications That Attract New Fans
Everybody loves something for nothing, we all want to believe that there is still such a thing as a free lunch. For new fans to a Facebook page, there still could be. These applications all offer an incentive or encouragement to new fans. Be sure not to contradict the policies that Facebook has set out, but other than that, they are a great way to encourage new fans to like a page. They work particularly well for the younger set, and it might be that affiliate marketers find them of the most value.
This applications allows branded gifts to be created. It is easy to modify the CSS file so that it will match with the image of your brand. You can attract the attention of fans by personalising the 130x130px icons. There is a traffic graph in order to track the response and reach that you attain too.
Promotion tabs are easy to create and customize with the EasyPromos application. The first promotion is even free to get you started, and after that with a flat rate of $15.00. Study the features and configurations to get the best from this, but it is generally easy to set up. You can force people to like your page before they complete a form, and that helps get the fan count increasing. Take care not to violate any of the Facebook Promotion Guidelines before you use it though.
Once you’ve set up your promotions, feel free to share them here so that you can benefit the most from your work. You never know, you might attract some new fans from the readership of this blog. If you want a helping hand then we’re here to help and can even do it for you. If not, then let us know how you get on.