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Search Engine Optimisation
23 Marketing Channels for Selling Products Online
So you’ve decided that you want to sell products online. You’ve selected products, set up a website but are now at the stage where you are looking for marketing channels to promote your products. There are bucket loads of channels that you can use to market your products, whether they are affiliate products or even physical products.
Here’s a list of the most popular ones that are on the web. I suggest that you select a few that you fancy trying out and add them to your marketing plan. Assign a specific measurable goal on your plan too, for example, add 5 of your products to each channel. This will give you a clear idea whether the channel is suitable for promotion of a particular product. Once you find a channel that works for you – then you’ll need to scale up your efforts to make the best of it.
- Social media – Facebook and Twitter via news feeds
- Facebook – marketplace application
- Auction sites such as – ebay, plunderhere.com, bidville.com
- Pay per click advertising – such as adsense
- email marketing or newsletter
- ad in a printed trade industry publication
- local newspaper- in classifieds or via regular column
- blog posts
- ebook giveaway
- white paper
- local event sponsorship
- radio advert
- television advertisment
- online forums
- squidoo
- article marketing
- search engine optimisation
- free web seminars (advertise on Facebook)
- online directories such as hotfrog.co.uk
- relevant industry trade shows
- google products
- Amazon
- Craigslist
There are plenty of other sites and methods that you can use to sell your goods. Many of the ones listed here are free – remember start small and once you find something that works, then build it up. Which ones do you use?
3 Ways To Get to the Top of Search Engine Results – Indirectly
Getting to the top of the search engine results for more challenging keywords is possible – by using a workaround. This makes it possible to target the higher keywords with larger searches per month. You can gain exposure and clicks through to your site.
Here are some techniques that I use on my business to pull in some of that targeted traffic. Apply them to your business and you too will gain more traffic from your niche:
- First: Find Your Keywords and search. Once you have selected your chosen keywords, then look through the first 10 or 20 results that are returned on Google.
- Forums. If any of the sites listed have forums, then sign up and join in the discussion by answering questions, asking questions and joining in the banter. You can set up a profile and/or signature with links through to your sites.
- A free ebook. Offer a free copy of your ebook for one of the site owners to give away to their readers. The site will add a link through to your site.
- Provide engaging content. Submit content to a site. Be sure to write something that is unique, informative and engaging. Add your bio at the end with a link through to your site.